Yahoo, nobody cares about you. Exploit that.
Aha! I was right!
A newspaper called the "New York Times" ran a story on Jerry Yang's keynote speech at CES. Yang, co-founder of Yahoo, told the audience that Yahoo was undergoing some fine-tuning.
Here are some excerpts: (full story here)
Mr. Yang displayed a prototype version of Yahoo’s popular e-mail software that had been transformed into a powerful communications hub. It could, for example, tap into social networks to give higher priority to messages coming from senders with close ties to their recipients.
Mr. Yang said other Yahoo services would be similarly overhauled to open them to the rest of the Web and to run outside applications. Such a strategy has successfully been embraced by Facebook and others. The goal, Mr. Yang said, is to turn Yahoo into a primary online “starting point” for consumers.
Outside apps? Whatever happened to things like things like the Konfabulator? I guess Yahoo got tired of buying applications at hefty prices only to slap their logo on it. By allowing outside applications, Yahoo becomes a dot-connector, allowing them to focus less on application development, and more on administration.
I'm Mr. Yang used the word "starting point". It implies something that you want to get away from as fast as possible. Like airports and train stations, Yahoo should see itself not as a destination, but as a site that allows people to get to other places easily.
Relying more on outside content and services, however, also means relying less on some of Yahoo’s own properties. The company has begun a process, which some insiders and analysts say was long overdue, of phasing out or consolidating some services, like Yahoo Photos, premium music, auctions and Yahoo 360, a largely unsuccessful social network.
Good job Yahoo. Why make shoddy features that hurt your image, when you can join forces with the programs and applications that are actually making waves? Cut the fat, become a "starting point", and you'll see your numbers go up.
A newspaper called the "New York Times" ran a story on Jerry Yang's keynote speech at CES. Yang, co-founder of Yahoo, told the audience that Yahoo was undergoing some fine-tuning.
Here are some excerpts: (full story here)
Mr. Yang displayed a prototype version of Yahoo’s popular e-mail software that had been transformed into a powerful communications hub. It could, for example, tap into social networks to give higher priority to messages coming from senders with close ties to their recipients.
That's right. Yahoo is realizing that people don't care about their opinion or their take on the news. People want Yahoo to step aside, so they can listen to their friends.
Mr. Yang said other Yahoo services would be similarly overhauled to open them to the rest of the Web and to run outside applications. Such a strategy has successfully been embraced by Facebook and others. The goal, Mr. Yang said, is to turn Yahoo into a primary online “starting point” for consumers.
Outside apps? Whatever happened to things like things like the Konfabulator? I guess Yahoo got tired of buying applications at hefty prices only to slap their logo on it. By allowing outside applications, Yahoo becomes a dot-connector, allowing them to focus less on application development, and more on administration.
I'm Mr. Yang used the word "starting point". It implies something that you want to get away from as fast as possible. Like airports and train stations, Yahoo should see itself not as a destination, but as a site that allows people to get to other places easily.
Relying more on outside content and services, however, also means relying less on some of Yahoo’s own properties. The company has begun a process, which some insiders and analysts say was long overdue, of phasing out or consolidating some services, like Yahoo Photos, premium music, auctions and Yahoo 360, a largely unsuccessful social network.
Good job Yahoo. Why make shoddy features that hurt your image, when you can join forces with the programs and applications that are actually making waves? Cut the fat, become a "starting point", and you'll see your numbers go up.
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Labels: CES, Jerry Yang, Keynote, Starting Point, Yahoo


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